Market Research Analyst

Egypt | Full-time

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Who We Are:

Maa-Althahab is a Subsidiary brand from MAISON DE MAA Group, a leading and most famous fragrance brand in the Middle East and Africa. Founded in 2006, the company pursued innovative thinking in making unique global perfumes which match the lifestyles and personalities of all clients.

Job Overview:

Responsible for gathering, analyzing, and interpreting data to provide valuable insights and recommendations to support strategic decision-making and marketing initiatives, conduct research on market trends, customer behavior, competitors, and industry landscapes to help organizations understand market dynamics and make informed business decisions.

Key Performance Areas:

Data Collection and Analysis:

  • Gathering relevant data through various research methods and analyzing it to extract meaningful insights.
  • Market Trends Identification: 
  • Monitoring and identifying emerging market trends, consumer preferences, and industry developments.
  • Competitive Analysis:
  • Assessing competitors' strategies, products, pricing, and market positioning to identify strengths and weaknesses.
  • Consumer Insights:
  •  Understanding customer behavior, preferences, needs, and demographics to support marketing strategies.
  • Report Preparation: 
  • Creating clear and concise reports, presentations, or dashboards to communicate research findings and recommendations to stakeholders.
  • Strategic Recommendations: 
  • Providing actionable recommendations based on research insights to support business strategy and decision-making.
  • Project Management: 
  • Successfully planning, executing, and delivering market research projects within deadlines and budgets.
  • Stakeholder Satisfaction:
  • Meeting the needs and expectations of internal stakeholders by delivering accurate and relevant market research insights.

Core Competency Framework:

Knowledge:

  • BS in Communications, Marketing, Business, or similar relevant field.
  • knowledge of traditional, field marketing, trade marketing and market research methods
  • Applicable knowledge in marketing data analytics and tools

Skills:

  • 4-6 years of experience in growth marketing,project management, ideally a fast-moving technology company or similar, trade, field marketing activities.
  • Research Design and Execution, Data Analysis, CriticalThinking, Attention to detail, Communication, Project Management, Presentation Skills, Adaptability
  • Attitude:
  • Curiosity and learning mindset, detail orientation, ethical conduct, problem Solving, Time Management.