Who We Are:

Maa-Althahab is a Subsidiary brand from MAISON DE MAA Group, a leading and most famous fragrance brand in the Middle East and Africa. Founded in 2006, the company pursued innovative thinking in making unique global perfumes which match the lifestyles and personalities of all clients.

Job Overview:

We are looking for a Creative Media Buyer who runs ads with skyrocketing ROAS. If you're ready to take your next step and work on brands that generate a minimum of 6-7 figures monthly.

Responsible for planning, executing, and optimizing digital media campaigns to reach target audiences and achieve marketing objectives, Responsible for negotiating and purchasing advertising space to identify the most effective platforms,collaborate with ad agencies, and media vendors and ad placements to maximize brand exposure and drive desired outcomes. 

Key Performance Areas:

Campaign Performance:

- Creating media plans and media strategy.Developing performance campaigns on multiple ad platforms (search, social, native, display).
- Help identify target audiences and plan media campaigns.
- Optimize plans and budgets according to the best media mix.
- Analyzing business performance with the help of digital tools and reports.
- Ensure ads are creative and displayed appropriately.
- Monitor costs and return on ad spend.
- Create an interactive strategic digital marketing plan.
- Producing keyword analysis and research.
- Providing competitive analysis and media reporting.
- Provide Creative directions for performance creative assets.

Core Competency Framework:

Knowledge:

• BS in Communications, Marketing, Business, or similar relevant field.
• Digital Advertising Platforms ,Ad Formats and Channels ,Understanding of different ad formats,Targeting and Segmentation, Campaign Tracking and Analytics. Digital Marketing Landscape, Ad Performance Metrics: Familiarity with key performance metrics, such as impressions, CTR, conversion rate, cost per acquisition (CPA), cost per click (CPC), and ROAS.

Skills:

• 3-5 years of experience in growth marketing , Communications, Business, or similar relevant fields.
• Media Planning and Buying, Digital Advertising Platforms,Creativity and Copywriting,Budget Management
• Experience developing social media marketing strategies.
• Experience managing ad accounts with more than 100K/monthly ad spend.
• Experience working with and developing a marketing plan.
• Experience with copywriting and performance creatives creation is a HUGE PLUS.
• Strong communication, negotiation, and organizational skills are essential.
• Attitude:
• AnalyticalMindset,Adaptability,Results-Driven,Collaboration,ProactiveLearning,Time Management,Resilience, Ethical Conduct